A couple of years ago, I entered a gallery and got the first-hand experience on how professional artists choose the art they use in their gallery. Before this experience, I thought galleries just included pictures of varying sizes or beauty as the owner deemed fit or they only contained publications for one or more artists based on the discretion of the gallery owner, but it turns out that I was wrong.
There was more to choosing art for a gallery that I ever could imagine, and it certainly did require a lot of brain work and aesthetical expertise, because selecting a particular artwork for your gallery could be a feather to the hat in your career and at the same time, the beginning of the end.
While choosing art for your gallery, there are lot's of things to put into consideration and we'll discuss some of them here for your benefit. It matters not; if you're an upstart in the art world, a professional painter or curator or just an experienced art collector. Some basic ideas need to be put in place while including individual artworks in your gallery to keep your dreams and hope alive.
5 Pro Tips for Choosing Art for your Gallery
- Always Aim to Pass a Message Across
The first thing about art is that it is a medium and not just a beautiful object. The greatest artists who have ever walked the earth did not just create random pictures or artworks and hope they get famous for them; instead, they would pass a message across an audience target. It is even better if your art speaks a universal language; that way, everyone who comes across it has one thing or the other to take home.
When you pass across a message through your art, it transcends into just an aesthetical piece into a medium of expression and an immense contribution to nature and humanity.
- Pick a Direction and be Consistent With It
Another thing to make sure of is to avoid being all over the place with the artworks that you include in your gallery. Everybody loves good stories and giving them one is very critical to the success of your gallery.
Consistency is a massive factor as to why numerous galleries showcase collections of art; this usually tells a consistent story that people can follow and relate with. If the artworks in your gallery do not follow a pattern, your messages will be all over the place and leave your audience confused as to what you’re trying to pass across.
- Pick an Art Mentor and Learn Extensively from Them
It is equally vital that your artworks have an origin that they can be traced back to. Mentorship helps you to achieve this in ways that you cannot imagine. People love to see artworks that are inspired by other intelligent artists, and the feeling of nostalgia that you will create with this is borderline overwhelming.
It is also an exciting trade secret, as you will be able to gather much more followings by drawing from your mentor's already strong followership.
When choosing your gallery, do good to keep these in mind as they will go a very long way in helping you succeed as an artist or gallery owner.